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Line Identification Append
Line Identification tells you valuable information about the phone number that is calling you, or the phone number you are calling.
Our Line Identification Append (LIA) service is the result of a proprietary process combining discrete, authoritative information
attributes from agents of the United States Federal Communication Commission (FCC) and the Canadian Radio-Television and Telecommunications
Commission (CRTC) and proprietary information maintained by PacificEast’s Research Department. Our process combines these authoritative
sources into a powerful tool to help you know important information about the phones that call you and the phones you call.
Yes, PacificEast's Line Identification Append service can help you stay in compliance with Federal call compliance laws like the
Telephone Consumer Protection Act.
But there's more value here than just regulatory compliance. Even knowing a little piece of information, like "is this a cell phone" or
"is this a landline" can tell you a great deal about who might be on the other end of the line.
Cell phones are "individual" communication devices; landlines generally serve an entire household. Call behavior and phone use vary for these
two types of devices. LIA can help you identify which of your customers are using which kind of phone, whether it is a landline, wireless phone
or VoIP phone allowing you to customize your message to their specific needs.
Our LIA service looks up every number against authoritative porting information. Yes, every number! That's important and here's why.
If you use a low-grade line-information service that only looks at the first 6 or 7 digits of the phone number you are going to get the wrong
answer at least 20% of the time. The reason is that consumers can "port" their phone number from one telephone company to another and most
often when they do this, they port their old landline to a wireless provider. If you buy a product that doesn't take porting into consideration and
you ask that product about a phone number that has been ported, it will almost always tell you the wrong answer.
The LIA service is offered in a machine-to-machine "integrated" version, an interactive web application and as a batch process which allows you
to easily check all the phone numbers in an entire file... in any format... within a matter of minutes.
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