Improving Healthcare Third-Party Calling With BrandDelivery

Improving Healthcare Third-Party Calling With BrandDelivery

With our phones being bombarded by spam calls, many people are wary of answering calls from unidentified phone numbers and ignore or block calls marked as spam or telemarketer. As a third-party caller, connecting your clients with their patients and members is vital to your business and your bottom line. 

Many third-party calling organizations are struggling with low answer rates and consequently fewer contacts with their clients’ patients and members. With fewer people answering phone calls, how can your business improve answer rates for your clients? Guaranteeing outbound calls are branded with a business’s name instead of being marked as spam, telemarketer, or unknown is the first step to ensuring your client’s ROI is meeting their expectations. 

BrandDelivery enables an organization’s mobile caller ID to show up on any patient or member’s phone without the organization being saved as a contact. It also removes any extra steps your company would have had to take to ensure this yourself. BrandDelivery takes your outbound dialing numbers, brands the caller ID with the organization’s name, and distributes this information to all major U.S. phone carriers—Verizon Wireless, T-Mobile, AT&T, Sprint, Cricket Wireless, Xfinity Mobile, Boost Mobile, Virgin Mobile, and more. Transform your client’s answer rates, and increase patient visits and overall practice performance with our BrandDelivery service. 

What Branded Calling Can Do

When making outbound calls to members without a branded mobile caller ID, a prominent health insurance company had an answer rate of approximately 23%. After adding branded calling to their outbound dialing numbers using PacificEast’s BrandDelivery™ solution, the health insurer’s answer rate increased by 42%.

A higher answer rate of 33% with BrandDelivery enabled the health insurer to make more successful contacts and lower their calling costs. They received more receptive responses, made fewer call attempts, prevented their calls from being blocked or mislabeled as spam, and controlled how their brand was displayed across millions of their members’ mobile devices.

No matter what client you are making calls for, branded calling can help. Consult with a specialist and start your 90-day paid Proof of Concept trial to see how BrandDelivery can increase your clients’ connection with patients and members.