BrandDelivery™

Branded calling prevents your organization’s calls from being blocked or marked as spam—covering 360+ million consumers across all major phone carriers

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Poor contact rates? Improve your contact rate results with BrandDelivery™

Organizations making outbound calls are struggling to reach consumers on mobile devices. Increases in robocalls, phone carrier call blocking, and government regulations are making this challenging. Legitimate organizations like yours are bearing the consequences: higher operating costs and frustrated consumers who want or need to receive your calls.

Enter BrandDelivery™—a solution that helps you engage with consumers and reduce calling costs by mitigating call blocking and preventing unwanted caller names. BrandDelivery™ allows your brand’s caller identity to show up correctly on the calling screen every time. This service covers more than 360 million consumers across the major U.S. phone carriers: Verizon Wireless, T-Mobile, AT&T, Sprint, Cricket Wireless, Xfinity Mobile, Boost Mobile, Virgin Mobile, and more.

Problem

Your outbound calls are being marked as Spam, Scam Likely, or Telemarketer, resulting in poor contact rates.

Solution

Push your outbound dialing numbers and caller ID to BrandDelivery™ to send this data directly to all major phone carriers

Result

Better contact rates, fewer blocked calls, and lower operational costs for your organization’s outbound calling campaigns.

A low-friction data solution to improve phone contact rates

If your organization is struggling with blocked outbound calls or spam tagging, trying to solve this problem on your own is challenging. Contract negotiations, different pricing models, and multiple upload locations make it hard to work directly with each of the major phone carriers. BrandDelivery™ simplifies this process. You share your outbound dialing numbers and the brand names for which you’re calling. We consolidate the feeds to all major U.S. phone carriers, vouching for your organization and originating numbers. You benefit from less call blocking, more successful contacts, and lower calling costs.

  • PROBLEM
  • SOLUTION

Three in four unidentified calls aren’t answered—don’t let your calling campaigns go to waste

Spam and robocalls are so common that most consumers have been conditioned to block or ignore calls from unknown numbers, especially when the phone carriers mark them as Spam, Scam Likely, or Telemarketer.

These classifications are meant to protect consumers from illegitimate callers. However, it’s common for legitimate organizations to receive the same designations. If your outbound calls are being marked as spam or without your branded caller ID display, your answer rates will suffer—and so will your business.

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PROBLEM

Prevent blocked calls and unrecognized numbers by delivering branded outbound calls to 360+ million consumers

BrandDelivery™ simplifies the process of sending your organization’s caller ID branding (brand name and logo) to all major U.S. phone carriers: Verizon Wireless, T-Mobile, AT&T, Sprint, Cricket Wireless, Xfinity Mobile, Boost Mobile, Virgin Mobile, and more.

Whether you’re calling for your organization or on behalf of clients, you start by pushing your outbound dialing numbers and branded caller ID to BrandDelivery™. We then distribute this data to all major phone carriers to ensure your calls are branded appropriately—without requiring any action or app downloads by your call recipients.

Throughout your campaigns, our Phone Risk Score feature monitors your outbound dialing numbers to discover if and when they are likely to be blocked. This helps you determine whether switching to new numbers or adjusting your calling behavior might be beneficial to your campaigns. Once the major phone carriers clear a call made on a validated outbound dialing number, it is delivered to the call recipient’s mobile phone with the organization’s branded name displayed on the caller ID.

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SOLUTION

BrandDelivery Case Studies


Organizations making outbound calls want to increase contact rates, mitigate call blocking, and prevent calls from being marked as spam. But what improvement might you expect by using a branded caller ID in your industry? Read our BrandDelivery™ case studies to gauge how branded calling is helping our clients.

Increase Member Engagement

Healthcare

Improving member or patient engagement is a key priority for healthcare organizations. But reaching them on their mobile devices is challenging when they aren’t receiving these calls or don’t know who is calling. 

When making outbound calls to members without a branded caller ID, a prominent health insurance company had an answer rate of 23%. After adding branded calling to their outbound dialing numbers using PacificEast’s BrandDelivery™ solution, the health insurer’s answer rate increased by 41.6%.

A higher answer rate enabled the health insurer to make more successful contacts and lower their calling costs. They received more receptive responses, made fewer call attempts, and controlled how their brand was displayed across millions of their members’ mobile devices.

Increase Charitable Donations

Nonprofits

Donor engagement is the nonprofit’s lifeblood. A rise in calls that are blocked or marked as spam prevents nonprofits from reaching donors and donors from supporting causes they believe in.

A national nonprofit made donor calls without a branded caller ID and had an answer rate of 11.2%. After branding their outbound calls using BrandDelivery™, their answer rate increased by 43.8%.

This higher contact rate led to a 98% increase in calls answered in the first two call attempts. Calls being answered earlier in the campaign enabled more successful contacts, more donations gained using fewer resources, and name recognition as the nonprofit’s brand was correctly displayed on donors’ mobile devices.

Increase Contact Rates

Financial Services

Organizations that make legitimate calls to customers about their financial services accounts are experiencing poor call contact rates. They are negatively impacted by blocked calls and incorrectly being marked as Spam, Scam, or Telemarketer. This increases their calling costs and frustrates customers who want or need to receive their calls.

When making outbound calls without a branded caller ID, a company calling investors about their accounts had an answer rate of 11.3%. After adding branded calling using BrandDelivery™, their answer rate increased by 133%.

This lift highlighted that it took fewer customer contacts to achieve more successful call events—426 successes from 1,625 customers who received branded calls (26.2%) compared to only 231 successes from 2,053 customers who did not receive branded calls (11.3%). This allowed the company to complete campaigns faster, reduce operational costs, and control their branding across the most crucial channel they use to connect with customers.

Interested in improving contact rates and cutting costs?

Talk to a specialist today